Start with the product reference and intended result
Include front, side, back and internal views where available, then identify which details must match the reference and which details are only inspiration. A single product photo often cannot show crown depth, brim curve, closure construction or internal finishing.
Add the intended wearer, use case and market position. This context helps the development conversation connect the visual direction to fit, material and performance decisions.
Map the specification by component
List crown panels, brim top and underside, mesh, closure, eyelets, sweatband, labels and packaging separately. For every component, record the preferred material, color, finish and any measurement or reference requirement.
For branding, provide the artwork, placement, approximate dimensions and the desired result such as flat embroidery, raised embroidery, patch or print. If an item remains undecided, mark it as an open question for sample review.
- Construction and measurements
- Material and color references
- Logo files, placement and decoration method
- Labels, packaging and carton instructions
Use the sample to convert the brief into an approved specification
The Tech Pack becomes more valuable after the sample review. Update it with approved dimensions, material decisions, colors, logo placement and any production notes so the same assumptions carry forward.
The goal is not to make every first brief flawless. It is to make the confirmed details visible and make the open decisions easy to identify, test and approve.